Privacy policy


of users consulting the website

Pursuant to Regulation (EU) 2016/679 (hereinafter referred to as the "Regulation"), this page describes how the personal data of users consulting the website are processed.

The information is provided only for the website and not also for other websites that may be consulted by the user through links.

Please read the "Cookie Policy" and the "Terms and Conditions" of the website , which contain detailed information regarding the terms and conditions relating to our services. Some services may be subject to specific legal terms, in which case we will be sure to give you all the appropriate information from time to time.

Personal data that maybe processed: " personal data" means any information relating to an identified or identifiable natural person ("data subject"); an identifiable person is one who can be identified, directly or indirectly, by reference in particular to an identifier such as a name, an identification number, location data, an online identifier, or to one or more characteristic features of his or her physical, physiological, genetic, mental, economic, cultural or social identity; (C26, C27, C30).

1.Identity and contact details of the Data Controller:

The data controller of your personal data is: PlantMe, Via Mestre 16 - 00182 Rome, Tel: 0621128935,

2.Categories of data processed

The categories of personal data that collects and processes when you browse or purchase are as follows:

  1. information necessary to conclude and execute your purchase such as: first and last name, e-mail address, shipping address, billing address, telephone and payment information;
  2. information collected online on the website, for example by filling out the form in the "contact us" section, which involves the acquisition of your contact information, necessary to respond, as well as any personal data included in the communications;
  3. personal information, necessary to ensure your identification and the performance of the services offered through your account;
  4. information you provide us when you contact our Customer Service to provide you with the requested assistance;
  5. Information from third parties, for example in cases where you decide to purchase a product to be delivered to a friend, or to make a gift. Please note that the use of personal information of third parties is subject to data protection regulations.


Automatically collected data: these are the navigation data and/or collected by means of so-called "cookies". The computer systems and software procedures used to operate the Sites acquire, during their normal operation, some personal data whose transmission is implicit in the use of Internet communication protocols. This information is generally not collected in order to be associated with identified interested parties, but by its very nature could, through processing and association with data held by third parties, allow users to be identified. This category of data includes the IP addresses or domain names of the computers used by users connecting to the site, the URI (Uniform Resource Identifier) notation addresses of the resources requested, the time of the request, the method used in submitting the request to the server, the size of the file obtained in response, the numerical code indicating the status of the response given by the server (successful, error, etc.) and other parameters relating to the user's operating system and computer environment.

For information about cookies on the website, please refer to the Cookie Policy


We inform you that does not process personal data relating to minors of age. However, should we inadvertently collect such information, the minor's legal representative may exercise his/her rights at any time as stated in the following points.

  1. Purpose of Processing and Legal Basis

Data are processed for the following purposes.

  1. (a) On a contractual basis in order to:
  • manage orders and carry out related activities (e.g.: sales and after-sales customer service, communications with the customer on the status of the order, responses to Your requests for information, etc.);
  • manage the users' account in case of registration to the site to use the related services.
  • In order to offer Klarna's payment methods to you, at checkout we may transfer your personal data to Klarna in the form of your contact information and order details so that Klarna can assess your suitability for its payment methods and customize those payment methods. The transferred user's personal data are processed in line withKlarna's privacy policy."

  1. b) Administrative-accounting management (sales, orders, and product deliveries), for the fulfillment of legal obligations such as accounting, tax, or to give effect to requests from judicial authorities.
  2. c) On the basis of express consent: for direct marketing activities of the Owner, sending newsletters and promotional, commercial and advertising material or inherent events and initiatives, regarding products and services, by the Owner, by e-mail, SMS, telephone, paper mail or other means. The legal basis is consent art. 6 paragraph 1 letter a).

In the event that you wish to authorize the activities of point c) and subsequently do not wish to receive further communications from or wish to limit the means by which you can be contacted, you may at any time discontinue these communications by simply clicking on the "unsubscribe" link at the bottom of each communication, by accessing your account, or by writing to

It may happen that finds itself dealing with personal data of third parties communicated directly by its users to PlantMe, for example in the event that the user has purchased a product to be delivered to a friend, or when the person who pays the price for the purchase of the product is different from the person for whom the product is intended, or even when the user intends to inform a friend about a service of our site or the offer for sale of a particular product. On these occasions it remains the user's responsibility, if any, to obtain the consent of the person to whom the data relates before communicating it to and to inform them about this Privacy Policy.

The Account profile

When creating your Account, we offer you the opportunity to take advantage of the following services:

  • History and details of my orders: see the history of your orders.
  • Returning My Goods: manage the return of purchased items if the feature is present on the site.
  • My Credit Notes: view the presence of any refunds obtained if the function is present on the site.
  • My Addresses: save or edit your addresses to always have them handy and complete your purchases faster.
  • My account: manage your registration information.
  • My vouchers: in this section you can view the presence of any vouchers linked to your account, if the function is present on the site.
  • Wish list: save the items you most want and keep an eye on their availability if the function is present on the site.
  • My favorite products: save your favorite products, if the function is present on the site.
  • My Alerts: view any communications from e-commerce if the feature is on the site.

To ensure that the information we hold is correct and allows us to properly perform the above activity, we encourage you to access the "My Account" section and update it if you feel it is necessary.

  1. Recipients or categories of recipients of data

The data of a personal nature provided will be communicated to recipients, who will process the data in their capacity as data processors (Art. 28 of EU Reg. 2016/679) and/or as authorized persons acting under the authority of the Data Controller and/or Data Processor (Art. 29 of EU Reg. 2016/679), for the purposes indicated above. Precisely, the data will be disclosed to: consultants and freelancers also in associated form; service providers or suppliers who assist us in the operations on our website (including IT maintenance, hosting service provider, e-commerce service provider, marketing and advertising partners, mail or email services, etc.).

  • Payment Service Providers and/or to banks in order to enable payment for purchases made on the Store or their reimbursement, if applicable, and to third parties they use;
  • Companies in charge of customizing the products purchased.
  • Subjects, Entities or Authorities to whom it is mandatory to communicate your personal data by virtue of legal provisions.

The list of Data Processors is constantly updated and available at the company's headquarters.

  1. Period of data retention

Your personal data will be kept for the time necessary to fulfill the purpose for which it was collected, after which your personal data will be deleted or otherwise anonymized. Data collected during the purchase of goods on are processed until all administrative and accounting formalities are completed, then stored in accordance with local tax regulations (ten years). If you no longer wish to be part of a list for newsletters you may request deletion at any time.

  1. Transfer of data to countries outside the EU

If personal data is transferred to countries outside the European Union, transfers will take place in accordance with the provisions set out in the EU Regulation in order to ensure an adequate level of protection. In particular, the transfers will take place through the conclusion of Standard Contractual Clauses approved by the European Commission, a copy of which may be obtained by special request to be sent to the contact details contained in this notice.

  1. Whether the disclosure of personal data is a legal or contractual obligation or a necessary requirement for the conclusion of a contract, and whether the data subject has an obligation to provide the personal data as well as the possible consequences of not providing such data

The communication of personal data by you and the consequent processing by

are necessary in order to allow, upon registration to the site and the use of services reserved for registered users, the possibility of purchasing online through the site, to allow the conclusion of the purchase contract and for the proper execution of the obligations arising from this contract and, finally, to execute the requests sent by the user himself. Failure to provide the data will result in the impossibility for the user to access and/or browse the site and / or register on the site and take advantage of the services reserved for registered users and / or conclude a purchase contract through the site and / or to receive a response to requests made.

In the hypothesis of the processing of the data provided for marketing purposes and sending newsletters on initiatives and promotions on our products, referred to in point 2, letter c), the provision of your personal data will be merely optional and your refusal will not entail any consequence on existing or pending legal relationships, precluding only the performance of the activities of information and commercial promotion of products and services towards the interested party by the undersigned Owner. Our newsletter is managed through Shopify. By visiting this link you can read Shopify's Privacy policy: https: //

  1. Existence of automated decision making, including profiling.

Pursuant to Article 13(2)(f) of the GDPR, we inform you that the personal data collected will not be subject to any automated decision-making process, including profiling as referred to in Article 22(1) and (4) of the Regulation.

  1. Rights of the data subject

Pursuant to Articles 15 et seq. of the GDPR, the data subject has the right to request from the Data Controller:

  • access to his/her personal data;
  • rectification or erasure of the same or restriction of the processing concerning him/her;
  • opposition to the processing;
  • the portability of the data under the terms of Article 20 cited above;
  • where the processing is based on Article 6(1)(a) or Article 9(2)(a) cit. the withdrawal of consent at any time without affecting the lawfulness of the processing based on the consent given before the withdrawal.

Without prejudice to any other administrative or judicial remedy, a data subject who considers that the processing concerning him or her is in breach of the GDPR has the right to lodge a complaint with a supervisory authority, namely in the member state where he or she normally resides, works or of the place where the alleged breach occurred (Article 77 cited above).

The requests referred to in the above points should be addressed to the contact details of the data controllers indicated in the section "Identity and contact details of the Data Controller."

  1. Changes and updates to the Privacy Policy may modify or simply update, in whole or in part, the Privacy Policy of the site, also in consideration of the modification of the laws or regulations that govern this matter and protect your rights. Therefore, please access this section regularly to check the publication of the most recent and updated Privacy Policy.

Revised 4/23/2021